Monday, January 14, 2013

Website Design: a Free Webinar, a Discounted Review

So, remodelers. Wondering why your website isn't bringing in more traffic and more leads from qualified buyers? Here are two opportunities to learn and improve. Both are limited, so act quickly.

Webinar: How to get more leads from your website

January 23, 1 p.m. EST
taught by Spencer Powell and Chris Amber, TMR Direct
Click here to register

Website review: Is your website as good as it could be?

$99 for the first 15 contractors to sign up
review by Darren Slaughter,
Email Darren directly to sign up

Regarding Darren's review, just a few spaces remain, he told me yesterday. He also volunteered the following problems as those he most commonly sees in contractors' websites:
  • When the content is all about the contractor, with no clear benefit to the reader.
  • When he site navigation has no flow. Good navigation should move people along the "sales funnel," he says.
  • When the "about us" pages are poorly written.
  • When there are no client testimonials.
  • When the design is bad: poor color choices, poor contrast, too-small typefaces.

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